Your privacy is important to us. This Privacy Policy explains how Arbutus Speech Therapy collects, uses, and protects information we receive from visitors to https://arbutusspeechtherapy.com.

1. Information We Collect

Contact and Inquiry Forms

When you submit a contact or inquiry form on our website, we collect the personal information you provide — typically your name, email address, phone number, and the details of your inquiry. This information is used solely to respond to your request and is stored securely in our WordPress database and delivered to our team via email.

Booking Requests

Our booking system is operated by JaneApp (Jane Software Inc.), a third-party platform. When you book a consultation or session through JaneApp, your information is subject to JaneApp’s Privacy Policy. Arbutus Speech Therapy does not store payment information.

2. Analytics and Tracking

Google Analytics 4 (GA4)

We use Google Analytics 4 to understand how visitors interact with our website. GA4 collects information such as pages visited, time spent on the site, device type, and general geographic location. This data is anonymized and aggregated — it does not identify you personally. Google Analytics is provided by Google LLC and is governed by Google’s Privacy Policy.

Facebook Pixel

Our website uses the Meta (Facebook) Pixel, a tracking tool provided by Meta Platforms, Inc. The Pixel allows us to measure the effectiveness of our advertising and to reach people who have visited our site with relevant ads on Facebook and Instagram. The Pixel collects information about your actions on our site (such as pages viewed) and may connect this to your Facebook profile if you are logged in. You can manage your ad preferences through Facebook’s Ad Preferences.

3. Cookies

Our website uses cookies — small text files stored on your device — to support site functionality and analytics. These include:

  • Essential cookies: Required for the website to function (e.g., security tokens, session management).
  • Analytics cookies: Set by Google Analytics to collect anonymized traffic data.
  • Advertising cookies: Set by the Meta Pixel to support ad measurement and targeting.

You can control cookies through your browser settings. Disabling certain cookies may affect site functionality.

4. How We Use Your Information

  • Respond to your inquiries and schedule consultations
  • Improve website content and user experience
  • Measure the effectiveness of our marketing
  • Comply with legal obligations

We do not sell, rent, or trade your personal information to third parties.

5. Data Retention

We retain contact form submissions for as long as necessary to respond to your inquiry. Analytics data is retained in accordance with Google Analytics default retention settings (14 months).

6. Third-Party Services

7. Your Rights (BC Residents)

Under British Columbia’s Personal Information Protection Act (PIPA), you have the right to access the personal information we hold about you and to request corrections. To make a request, please contact us at [email protected].

8. Contact Us

Arbutus Speech Therapy
Email: [email protected]
Phone: 778-827-1043

Last updated: May 4, 2026.